It's that time of year again! The twelfth (!!) annual Lawrenceville Artists' Studio Tour is scheduled to take over on Saturday, November 19, 11 am to 6 pm. In anticipation of this fun, festive, community event, we're looking back on the history of the Tour by way of its posters.
Since year one (and with only two years' break), the posters have been created by our Lawrenceville neighbor, designer Paul Schifino. "I do this work pro bono," he said. "I think of it as 'Art Community service' for the neighborhood. I do get a budget to work with but I don't take any of it as a fee. I put it all back into the production end of the posters: nice paper, printing techniques." For this post, Paul offered his thoughts and memories about the design concepts, their evolution, and even the one-time controversy they sparked.
This year, visit Radiant Hall for a show of historic Studio Tour posters in our lobby. You can also pick up FREE copy of this year's poster... while supplies last.
Scroll down to view the full set - and see you on November 19!
STUDIO TOUR #3 — 2007 Missing
[Editor's note: Paul Schifino was not involved in the poster design during this period. Sadly, no record of the poster design could be found.]
Today: Studio Tour #12
Schifino's designed this year's poster with a clever interactive feature, which allows the physical posters to thrive in digital space: a "die cut" (cut-away shape). "I used the negative space of the die cut to create a postcard," he explained. "By flipping the poster over, each artist can create a window into their work." This allows them to "personalize their work for social media purposes" - showing off their individual work, and community spirit.
Check out Nicole Ryan's version (right). She overlaid one of her paintings with the doughboy, flipping his profile laterally.
So cool! What do you think of this year's design? Have you seen any around town? Use #lawrencevillestudiotour and mention @schifinodesign on Instagram.